The hospitality industry is undergoing rapid digital transformation.
The International Hotel Technology Forum UK brings together senior hotel leaders and technology innovators to explore the technologies transforming the sector.
Over one day, the forum will provide:
• Strategic insights into the future of hotel technology
• Real-world case studies from hotel leaders
• Expert discussion on AI, data, automation and guest experience
• Networking with senior decision-makers across hospitality and technology
Who Attends
The forum is designed for senior hospitality leaders responsible for digital transformation, operations and revenue.
Typical attendees include:
Hotel Groups and Operators
• CIO / CTO
• Head of IT or Technology
• Director of Digital Transformation
• Director of Revenue or Commercial
• Director of Marketing or eCommerce
• Head of Guest Experience
Delegates will include leaders from major UK and Irish hotel groups and regional operators.
Key Topics
The programme will explore the most important technology trends shaping hospitality:
• AI strategy and real use cases in hotels
• Cybersecurity and data protection
• The modern hotel technology stack (CRM, PMS, CDP)
• Automation and operational efficiency
• Personalisation and guest engagement
• Ancillary revenue and upselling
• Sustainability and smart building technology
• Future hotel technology trends
Networking Opportunities
Meet and connect with:
• Senior leaders from hotel chains across the UK and Ireland
• Technology innovators shaping the future of hospitality
• Industry analysts and hospitality experts
Networking opportunities include:
• Dedicated networking breaks
• 1-to-1 meetings between hotels and technology providers
• Drinks reception with industry peers
Why This Event Matters
The International Hotel Technology Forum builds on more than two decades of industry leadership, bringing together the hospitality and technology ecosystems to drive meaningful innovation.
The UK edition focuses specifically on the challenges and opportunities facing hotel operators in the UK and Irish markets.
Event Details
Date: 9 June 2026
Location: CodeNode, London
Join hotel leaders, technology providers and industry experts for a day of insight, collaboration and innovation.
WHAT TO EXPECT FOR 2026?
| 200+ Attendees to meet each year | 30+ Exhibitors to meet each year | 80% Attendees at Director+ level |
| 200+ Attendees to meet each year | 30+ Exhibitors to meet each year | |
| 80% Attendees at Director+ level |









































































